gauche

"But of course we all know exactly what left means, when we're talking about social labels. In common parlance, left is clearly code for 'feckless, pseudo-intellectual wiener,' while right is code for 'winner' and 'the people who are actually running things while you assholes are reading James Joyce.' Left also emphatically stands for 'wrong side of history,' while right is explicitly understood to mean the only remaining legitimate vision for future social organization. All ambitious politicians run screaming from the word left, understanding it to be a fatal electoral contagion, whereas being labeled rightwing even adds a winner's aura to an openly drooling political psychopath, like Kentucky Senator Jim Bunning"