in sody-pop news, from Germany comes Bionade: the triumph of a guiltless pleasure

"What is it about this drink which originally only appealed to the fringes of society? There's no colouring, not too many bubbles and little sugar – only half the amount found in similar drinks. The palate gets a refreshing but restrained kick from the acids, mixed with the utmost care. With the second mouthful the drink unfolds its secret and breaks all the soft drink rules.

There are 4 different flavours – elderflower, herb, lychee and ginger-orange. The thirsty customer has a choice and not just between these four, but between good and bad; between the sticky soft-drink empire of Coke, Pepsi, etc. which has taken on such mammoth dimensions that it virtually squashes all other alternatives, or the little, innocent lemonade from the franconian Rhön district. It stands for guiltless pleasure. Lemonade is coming home: this is what home tastes like!"